Assessment of Consumers’ Satisfaction with the Automotive Product Quality

APA 6th edition
In-text: (Amineh & Kosach, 2016)
Your Bibliography: Amineh, H. & Kosach, N. (2016). Assessment of Consumers’ Satisfaction with the Automotive Product Quality . International Journal of Environmental and Science Education, 11(16), 8726-8739.

Harvard
In-text: (Amineh and Kosach, 2016)
Your Bibliography: Amineh, H. and Kosach, N. (2016). Assessment of Consumers’ Satisfaction with the Automotive Product Quality . International Journal of Environmental and Science Education, 11(16), pp. 8726-8739.

Chicago 16th edition
In-text: (Amineh and Kosach 2016)
Your Bibliography: Amineh, Hadi and Nataliya Kosach (2016). "Assessment of Consumers’ Satisfaction with the Automotive Product Quality ". International Journal of Environmental and Science Education 11 (16):8726-8739.

Abstract

Relevance of article is caused by the fact that customers satisfaction currently serves as the mechanism allowing the carmakers to be competitive in the market. The paper describes issues of assessment of the quality of products manufactured by automobile companies. The assessment is based on widely applicable complex characteristics of the quality. The obtained values of the quality index with the price criterion can be used at all stages of the automotive manufacture as well as of the price-quality ratio which completes the process of decision-making on car purchase. Materials of article represent the practical importance, results of a research can be used by automobile companies in development of strategy of product quality improvement.

Keywords: Product quality, quality levels, automotive industry, consumer satisfaction, satisfaction score

References

Aaker, D.A., & Shanby, G. (2007) Positioning your product. Business Horizons, 22(5), 54-66.

Asghar, A. (2011). Study the Effects of Customer Service and Product Quality on Customer Satisfaction and Loyalty. International Journal of Humanities and Social Science, 7, 24-32.

Babenkova, A. V. (2010). Evaluation of customers’ satisfaction as an indicator of the industrial enterprise efficiency. Direct access: http://vestnik.uapa.ru/ru/issue/2010/03/09

David, F.R. (2009) Strategic Management. New Jersey: Prentice Hall, 183 р.

Dean, A. M. (2007). The impact of the customer orientation of call center employees on customers’ affective commitment and loyalty. Journal of Service Research, 2, 161-73.

Dixon, S., Hopkins, M., Mador, M. and Matthews, R. (2011) Strategic Management I, 4th edition, Kingston upon Thames: Kingston Business School, 86 р.

Durczak, K. (2011). System oceny jakości maszynrolniczych. Rozprawy naukowe 418, Wydawnictwo Uniwersytetu Przyrodniczego w Poznaniu, 12-18.

Hadi, A. (2016). The product quality: characteristics, essence, evolution of approaches. Economy. Management. Modern problems and prospects of development, Kraków, 4, 64-72.

Independent automobile dealer satisfaction survey (2008). Direct access: http://webapp01.ey.com.pl/EYP/WEB/eycom_download.nsf/resources/Dealer_Satisfaction_eng/$FILE/Dealer_Satisfaction_eng.pdf

Jahanshahi, N. & Afshar, A. (2010). Study of the relation of Customer Service and Entrepreneurial Opportunities. Asian Journal of Management Research, 1, 48-57.

Juan, E. (2010). Indicators of the product quality and methods of their assessment at an industrial enterprise Problems of modern science and practice, 31, 246-254.

Kolman, R. (2009). Kwalitologia. Wiedza o różnychdziedzinachjakości. Warszawa. Wydawnictwo Placet. Direct access: http://nootron.net.ua/Help.htm?p=chapter3.9.html

Kosach, N. I., Siroklyn, V. P. & Hadi, A. (2016). The quality of the system engineering company iran khodro management. All-Ukraine Scientific and Technіc Conferense of Young Scientists in Metrology, 5, 82-96.

Lambin, J.J. (2008). Strategic marketing. European Perspective. St.Petersburg: Science, 589 p.

Levitt, T. (1981) Marketing Intangible Products and Product Intangibles. Harvard Business Review, 3, 37- 44.

Liu-Thompkins. Y. (2010). Not all repeat purchases are the same: attitudinal loyalty and habit. College of Business and Public Administration. 21-26.

Louw, L. and Venter, P. (2006). Strategic Management: Winning in the Southern African workplace. Cape Town: Oxford University Press, 92 р.

Parasuraman, A., Berry, L. L. & Zeitaml, V. A. (1985). Conceptual Model of Service Quality and Its Implication for Future Research. Journal of Marketing, 49, 36-48.

Peng-Chan, Ch., Chun-Ling, Ch., Wang-Ching, Ch. & Wei-Ching, L (2015) An examination of the effects of quality on customer loyalty: the automobile industry in Taiwan. Total Quality Management taylor and francis, 2, 203–217.

Pitts, R. and Lei, D. (2003). Strategic Management: Building and Sustaining Competitive Advantage. Thomson South-Western, 142 р.

Sadovnikova, G.V. (2016). Distinctive Cognitive Features of Automotive Terminology Structure in American English and German Language. IEJME-Mathematics Education, 11(5), 1281-1296.

Schneider, W. (2014). Strategie. Messung, Management VerlagModereIndustrie, Landsberg, 7, 11-24.

Springdal, K. (2012) Strategic management, 2nd edition, Kingston upon Thames: Kingston Business School, 164 р.

Steinbrecher, M. & Moewes, C. (2010). Data Mining Applications in the Automotive Industry. International Workshop on Reliable Engineering Computing, 4, 35-41.

Steiner G.A. (2001) Strategic Planning. What every Manager Mast Know. N.Y., Free Press, 158 p.

Vinodini, K. J. & Umarani, Dr. P. (2014). Analysing Customer Satisfaction towards Quality of Service and Sales at Lanson Toyota. IJAMBU, 2, 16-23.